Effective Date: April 2nd, 2025
Business Talent Academy Inc.
Operating The CFO Effecthttps://www.cfoeffect.cm

2. Scope of This Policy

This Privacy Policy applies to:

  • Our website (https://www.cfoeffect.ai)
  • Our email newsletters
  • Forms (e.g., landing pages, signup forms, lead magnets)
  • Any communication or contact made via our platforms


It does not cover third-party platforms you may access via links we share (e.g., LinkedIn, YouTube, other newsletters).


3. What We Collect

We collect only what we need to deliver a quality user experience and operate within legal and ethical guidelines.

a) Information You Voluntarily Provide:

  • Your name and email address (for newsletter signup or contact forms)
  • Any additional information you provide when communicating with us


b) Information Collected Automatically:

  • IP address and geolocation (approximate)
  • Browser type, OS, and device data
  • Pages viewed, session duration, referring links
  • Cookie data (see section 7)


We collect this data using services like:

  • Beehiiv (email platform)
  • LeadPages (landing pages and lead capture)
  • Google Analytics
  • Facebook/Meta Pixel
  • LinkedIn Insight Tag


4. How We Use Your Information

We use your personal data for the following purposes:

  • To send you The CFO Effect newsletter
  • To personalize and optimize your experience
  • To analyze traffic, engagement, and user behavior
  • To respond to inquiries or support requests
  • To deliver targeted advertising through remarketing pixels
  • To comply with applicable legal obligations


We will never sell or rent your personal information.


5. Legal Basis for Processing

In compliance with Law 25 (Quebec), PIPEDA, and GDPR, we process your data based on one or more of the following:

  • Your explicit consent (e.g., signing up for our newsletter)
  • A legitimate interest (e.g., marketing analytics, internal improvement)
  • Compliance with legal obligations


6. How We Store and Protect Your Data

Your data is securely stored via third-party platforms that meet industry standards for encryption and data protection.

We implement:

  • SSL-secured connections
  • Password-protected admin access
  • Restricted access to data
  • Third-party services with appropriate DPA/contractual safeguards


However, no digital transmission is 100% secure. If a breach occurs, we will notify affected users as required under Quebec’s Law 25 and PIPEDA.


7. Cookies & Tracking Technologies

We use cookies and pixels to:

  • Understand how visitors use our site
  • Track conversions and ad performance
  • Customize your user experience


Third-party technologies include:

  • Google Analytics
  • Facebook Pixel
  • LinkedIn Insight Tag


You can manage cookie preferences in your browser settings or use tools like AdChoices or Ghostery.


8. Retargeting & Ads

We may use your visit history or engagement behavior to create custom audiences on social media platforms (Facebook, LinkedIn, Instagram) for remarketing purposes. This is done via anonymous identifiers and never includes your email address unless you explicitly consent to being added to a list.


9. Email Marketing & Unsubscribing

When you sign up for The CFO Effect, you agree to receive occasional emails from us. You can unsubscribe at any time via the link in our emails. If you unsubscribe, we will immediately stop sending communications, but may retain a record of your opt-out to comply with laws.


10. Your Rights

Under Quebec’s Law 25, PIPEDA, and (if applicable) GDPR or CCPA, you have the right to:

  • Access your personal data
  • Correct or update inaccurate data
  • Request deletion (“right to be forgotten”)
  • Withdraw consent at any time
  • File a complaint with a privacy authority


To exercise these rights, contact us at:

📬 [email protected]

Subject: Privacy Request – [Your Name]

We will respond within the legally required timeframe (generally 30 days).


11. Minors

Our content is not intended for children under the age of 16. We do not knowingly collect or process data from minors. If this has occurred in error, please contact us and we will delete the information.


12. International Users

Although Business Talent Academy Inc. is based in Canada, we may process data from international visitors. In such cases, we comply with applicable local privacy regulations.


13. Third-Party Services

We use third-party services that may process or store your data. These include but are not limited to:

  • Beehiiv (email/newsletter)
  • LeadPages (lead capture)
  • Google (analytics & advertising)
  • Meta/Facebook (ads)
  • LinkedIn (ads & analytics)


Each of these providers is contractually obligated to handle your data securely and only for the purposes outlined here.


14. Updates to This Policy

This Privacy Policy may be updated periodically to reflect changes in law or our operations. The revised version will be posted on this page with an updated "Effective Date." We recommend checking this page from time to time.


15. Contact Information

Business Talent Academy Inc.
Quebec, Canada
📧 [email protected]