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Why “cheap” capital can be the most expensive mistake you make

Hey there,

This will be a short one. 😉 

On paper, 5% money looks better than 12% money.
But in the real world, cost isn’t just about the interest rate.

It’s about the flexibility and risk embedded in the deal.

Plenty of companies have been crushed not by expensive money, but by cheap money with the wrong structure.

Example:
A high-growth e-Commerce brand takes on a low-interest bank loan to fund aggressive expansion. But here’s the catch:

  • Rigid repayment schedule.

  • Tight covenants on debt-to-EBITDA and inventory levels.

  • No flexibility to re-borrow against paid-down principal.

When a supply chain delay hits and cash flow dips, they won’t be just short on liquidity, they will be in covenant breach.
The “cheap” capital will trigger expensive legal and refinancing costs.

Let’s dive in!

🛠 THE CFO EFFECT PLAYBOOK (Part II)

Core concepts: Financing fit over financing cost

Capital isn’t one-size-fits-all.
You have to match financing type to:

  1. Business Model: Asset-heavy vs. asset-light, recurring vs. seasonal revenue.

  2. Growth Stage: Early-stage burn vs. mature cash generator.

  3. Risk Profile: Volatile margins vs. predictable cash flows.

  4. Reward Capacity: The returns you can realistically generate above your cost of capital.

The financing fit matrix

(Risk Tolerance × Growth Stage × Cash Flow Profile)

The cost of over-leveraging vs. under-leveraging

  • Over-Leveraging = Low WACC short term, high bankruptcy risk long term.

  • Under-Leveraging = Missed growth opportunities, higher WACC due to overreliance on equity.

Example:

  • A SaaS company with 90% gross margins could comfortably run 4–5x leverage if churn is low and revenue is predictable.

  • The same leverage in a seasonal retail business could wipe out equity in one bad quarter.

Frameworks & Tools: Making better financing decisions

1️. Capital source comparison cheat sheet

When comparing financing options, look beyond rate:

  • Flexibility: Can you draw/re-draw? Are prepayments penalized?

  • Covenants: Are they operationally realistic?

  • Collateral: Are you tying up assets you’ll need for future borrowing?

  • Amortization: Bullet maturity vs. steady amortization. Which suits your cash cycle?

2️. Financing decision checklist

Before signing anything, ask:

  • Does this match my cash flow profile?

  • Can I handle the worst-case revenue dip without default?

  • Does this financing option scale with my business, or will it need replacing in 12 months?

  • What strategic flexibility am I giving up (e.g., acquisitions, dividends, reinvestment)?

Practical Takeaway: Stress-test before you sign

Scenario testing is where great CFOs earn their keep:

  1. Base Case: Can you service debt comfortably with current forecast?

  2. Downside Case (-20% revenue): Do covenants still hold? Liquidity intact?

  3. Upside Case (+20% growth): Will covenants, repayment schedules, or collateral restrictions choke your ability to scale faster?

CFO Insight: Why this matters?

The “wrong” capital locks you into decisions you wouldn’t otherwise make:

  • Delaying key hires because of liquidity constraints.

  • Passing on high-ROI opportunities because you can’t draw more debt.

  • Selling equity prematurely because you burned goodwill with lenders.

The right capital structure doesn’t just lower cost. It should maximize strategic freedom.

Closing Thought

A low rate isn’t a good deal if it comes with high hidden costs.
The best CFOs think beyond cost and focus on fit, flexibility, and resilience.

P.S.: If you can leave a quick review below, it would mean the world to me, plus that will help us improve. ⬇️

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Next Week’s Episode:

🔜 Why “Cheap” Capital Can Be the Most Expensive Mistake You Make

The best CFOs engineer flexibility.

Most finance leaders treat loan covenants like legal landmines, something to tiptoe around.
Great CFOs see them differently: as negotiation levers that can unlock liquidity, protect growth, and even lower the cost of capital.

Next Sunday, I’ll show you exactly how to play this game like an investor:

How to read a lender’s psychology and position your business as “low risk”
The 4 main covenant types and how to turn them from restrictions into bargaining chips
How to calculate your leverage “sweet spot” where ROE expands without fragile risk
Practical negotiation tactics that free up millions in capital without raising a single new dollar

Because leverage, covenants, and negotiation are the CFO’s strategic weapons.

If you want to stop financing terms from boxing you in, and instead use them to expand your company’s runway, you can’t afford to miss this episode.

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Disclaimer:
This content is for informational and educational purposes only and should not be construed as financial, legal, or professional advice. Always consult with a qualified advisor before making any business or financial decisions. The author and publisher disclaim any liability for actions taken based on this content.

Talk soon,